WE REVEAL THE POWER OF FEMALE ROLE MODELS
INTERACTIVE DIGITAL BROADCASTED TALKING EVENTS featuring elite female athletes and influential people of the outdoor recreation economy create value for the end consumer by sharing personal stories & lessons learned through sport, talking trends & innovations, connect like-minded people and INSPIRE TO LIVE AN ACTIVE AND OUTDOORSY LIFESTYLE.
THE OUTDOORS IS OUR PLAYGROUND. OUR STORIES ARE ROOTED IN SPORTS. WE LEARN OUR LESSONS THROUGH FAILURE & SUCCESS. WE WANT TO INSPIRE. TOGETHER WE CREATE AN IMPACT.
TO GET MORE WOMEN OUTDOORS.
The MOUNTAIN WOMEN‘S TALK is the latest addition to the #SHADESOFWINTER platform founded by skier & entrepreneur Sandra Lahnsteiner.
The MOUNTAIN WOMEN‘S TALK is ready to grow both on and off the mountains, expand its roster of athletes and outdoor sport disciplines and with state-of-the-art event technology CREATES INTERACTIVE EXPERIENCES and capture & preserve the messages FOR A GLOBAL AUDIENCE.
WE PROVIDE AN INSPIRING PLACE TO CONNECT WITH LIKE-MINDED WOMEN. ASK QUESTIONS, SHARE INFORMATION, TALK ABOUT TRENDS.
ENJOY GREAT VIBES & LIVE COMMUNITY FEELING.
The MOUNTAIN WOMEN‘S TALK is an AUTONOMOUS AND HOLISTIC SET-UP and will be brought to the mountains and cities with summer & winter editions, at both national and international level.
Two to five powerful speakers on location will be complemented by one expert joining digitally with VIRTUALLY NO LIMIT ON THE NUMBER OF PARTICIPANTS joining and engaging with the panel discussion.
The MWT CAN BE CONNECTED TO EXISTING SPORT EVENTS like World Championships, UCI or FWT events, FIS races etc. – featuring leading female athletes of mountain biking, climbing, trail running, skiing, freeriding, ski touring and more.
Future WATER WOMEN’S TALK editions aim to focus on water sports women.
THE MOUNTAIN WOMEN‘S TALK IS A MOBILE, INTERACTIVE, MODERN TALK FORMAT WITH A MODULAR EXECUTION CONCEPT CREATING A LASTING LIVE & VIRTUAL EXPERIENCE FOR GUEST SPEAKERS, AUDIENCE & PARTNERS, WHEREVER THEY JOIN IN FROM IN THE WORLD.
CREATED AND STREAMED DIRECTLY FROM THE MOUNTAINS, PERFECT TO HIGHLIGHT YOUR DESTINATION & EVENT.
Outdoors or indoors. Live streamed and VOD. Live and virtual guest speakers. With or without live audience.
Rolled out as a STAND-ALONE or SIDE EVENT to an existing format. Multi-sport focus or specialized.
A physical premiere event of the MOUNTAIN WOMEN’S TALK presented by BERGZEIT took place at the BMW Welt Munich in fall 2019. 150 women followed aged 18-50+ @shadesofwinter’s invitation to join the panel talk of leading female outdoor athletes, filmmakers and influencers.
The talk was hosted by #shadesofwinter founder Sandra Lahnsteiner in cooperation with the Munich Mountain Girls. During 1.5 hours of interactive conversation the participating women gained insights into the life of the professional athletes & filmmakers and connected with other likeminded women for future outdoor activities.