To emphasize the connection between the “leading women of the industry” and the end consumer #shadesofwinter in cooperation with BMW MOUNTAINS hosted its first
MOUNTAIN WOMEN’S TALK
150 women followed Sandra’s invitation to join her and other leading female outdoor athletes, filmmakers and influencers for the first #SHADESofwinter MOUNTAIN WOMEN’S TALK. The event was held prior to the FilmFest screening at the BMW WELT Munich.
Through the interactive 1.5 hours panel talk hosted by #SHADESofwinter founder SANDRA LAHNSTEINER the participating women gained insights into the life of the professionals – all of them with different nationalities, backgrounds and field of sports – and connected with other likeminded girls & women for future outdoor activities. The event was accompanied by free drinks & snacks as well as goodie bags from BERGZEIT.